This article will offer advice of the different ways businesses affected by COVID-19 can make a comeback.
Its been a little over a year since the first outbreak of the COVID-19 crisis. A year later, and shocks of this pandemic are still left throughout the rest of the world. It redefined our sense of norm with many people having to work from home and take extra precautions while leaving to go out.
perhaps one of the most devastating effects of the COVID-19 crisis, apart from the high death toll, was the economic downturn. With countries going into lockdown, many businesses affected by COIVD-19 had to shut down.
While a few were able to adapt to this and switch to e-commerce services, many smaller-scale businesses could jump ship so quickly. If you find yourself struggling to stay afloat in these trying times, fret no more! Experts at Makeen Marketing have come up with some surefire ways your business can make a comeback.
Assess the Monetary Damage
The first step to recovering from the rut your business has been put in is to analyze exactly how much water your business is in. Businesses affected by COVID-19 should be aware of the different ways in which financial damage can be assessed. First, you have hard numbers. Work on updating your financial statements— loss margins and cashflows. This is helpful in drawing up a comparison with statements of previous years.
Apart from hard numbers, identify the different ways in which your company has suffered through the COVID-19 crisis. An example of this could be downsizing— something you’ll have to account for while planning your comeback.
Revaluate Your Business Strategy
If you’re looking to recover the health of your firm, it’s time to reevaluate your business strategy. You’ll have to find a way to make your business swivel into this new “normal”.
For example, if you relied on customers coming into your grocery store to pick up items, you might consider digitizing this a little more and offering to deliver to their homes instead. Implementing these little strategy changes can make a huge difference in the grand scheme of things.
This is probably the most helpful piece of advice anyone can give businesses affected by COVID-19. Think about it— with whole nations under lockdown, none of your customers are able to come and shop in your store. If Jeff Bezos’s case teaches us anything is that online store’s boom under nation-wide crises.
Thus, to remain relevant, many small businesses will have to move their operations online in order to overcome the downturn brought on by the COVID-19 crisis. You can start doing this by looking into different online platforms and picking one that fits the needs of your business.
Be Quick to Improve Your Cashflow
Cash flow refers to the cash that’s being transferred into and out of your business. Having said that, if you’re working on recovering the health of your company, you’ll want to pay special attention to improving your cashflow.
What we have found helpful is preparing, and updating, a cash flow forecast. This will help you see cash flow problems from a mile away. We recommend you update this forecast as often as every week.
Work on a Contingency Plan
No one saw this pandemic coming. And while it seems like it is a once-in-a-lifetime event, we should learn from this and prepare a contingency plan for unforeseen emergencies. We highly recommend businesses affected by COVID-19 learn from their shortcomings and come up with an impermeable plan to keep their business afloat during times of crisis.
An example of this is, if you could go back and predict the COVID-19 crisis, you would have created a liquid cash-saving reserve. You might have also wanted to trim any unnecessary expenses in order to keep your finances in check.
If you’re one of the businesses affected by COVID-19, you might have already learned a few lessons in the art of adaptability. Perhaps one of the most important things is to know how to create a fluid business.
Lahore Smart City project quickly becoming of the most coveted real estate projects under the LDA jurisdiction. That is right ever since the approval of the Lahore Smart City NOC. This means that the housing society is completely legal and safe to invest in. A NOC document ensures that a particular real estate project has access to basic amenities provided by municipal authorities. These include water, sanitation, electric, and gas services.
Thus, with the Lahore Smart City NOC update, the housing society has definitely seen an increase in investments, both domestically and internationally.
According to the Lahore Smart City project map, the society is located near the Lahore Ring Road and the Kala Shah Kaku Interchange. This puts the housing society in an incredibly strategic position, allowing its residents and investors ease of access. The Lahore Smart City project location is masterfully selected as gives its residents that perfect blend of a serene life, far removed from the commotion of the city, but not too far that it isolates them from the rest of the city.
According to the information, we have gathered, the Lahore Smart City installment plan is as such— it is based on quarterly installments. What this essentially means is that you have a mere two installments to pay per annum.
All you need to do is pay your 10% down payment and move on to booking your plot in Lahore Smart City Executive Block or the Lahore Smart City Overseas Block. Moreover, we have news that Lahore Smart City commercial plots are expected to hit the market very soon. These commercial plots are said to yield high returns on investments and thus, come extremely recommended by our real estate agents.
The fact that this housing project is sponsored by HRL and FDHL, firms that have worked on Capital Smart City, Bahria Town, and DHA Islamabad, we can tell that the Lahore Smart City project will provide top-notch facilities to its investors.
Lahore Smart City project is rapidly becoming one of the most popular housing societies in the Pakistani real estate sector. If the trajectory of Capital Smart City is anything to go by, this is only the beginning of Lahore Smart City’s acclaim.
Perhaps one of the biggest reasons for this is the Lahore Smart City project location. Much like its counterpart in Islamabad, the location of Pakistan’s second smart city was carefully selected— ensuring a vast web of transport routes at its disposal.
To be more exact, the real estate project is situated on the Lahore Bypass, in the vicinity of Kala Shah Kaku. The best thing about this location is that it offers residents and investors increased accessibility through the Lahore Interchange which connects to GT Road as well as the Lahore-Sialkot Motorway.
You can tell that a lot of thought went into deciding on the Lahore Smart City location since not only will the housing project be in close proximity to the GT Road, Lahore Interchange, and the Lahore-Sialkot Motorway but will also have access to the Lahore Ring Road.
Ring Roads generally have economic zones and business hubs built along with them. This essentially means that you, the investor, will have access to this entire commercial complex and may also be able to look for employment opportunities closer to home. We all know how pesky rush hours can get!
If you take a look at the map provided to you by the housing society’s management, you will find that the Lahore Smart City location puts investors at a few minutes’ distances from most of the major commercial areas in Lahore. Moreover, the housing society neighbors prestigious real estate projects such as DHA Lahore, and the Allama Iqbal Airport— only 18 minutes away!
Lahore Smart City Owners and Developers
As you may have already figured out, Lahore Smart City is being closely watched by many experienced real estate investors all over Pakistan. You may wonder “Why? The housing society is just starting out. Why is it getting so much attention?”. The answer is quite simple. The housing project is associated with well-established construction and development firms in Pakistan— Lahore Smart City owners and developers are Habib Rafiq Pvt Ltd and FDHL.
The Lahore Smart City owners and developers are responsible for working on many notable housing societies all over Pakistan. The best representation of their rigorous standards is Bahria Town and D.H.A. Islamabad. Both are considered the gold standard of real estate projects in Pakistan.
Thus, when potential investors find out that the Lahore Smart City project is associated with these real estate giants, their interest in the housing project is automatically piqued. These developers offer their investors a certain peace of mind— they know that the owners and developers will deliver on their promise to create a housing society that is both affordable and the epitome of modernism.
Habib Rafiq Pvt Ltd has been operating in the Pakistani real estate market for over 60 years and has not only created numerous employment opportunities but also have immensely elevated the standards of the real estate sector in Pakistan.
You may be surprised to find out that real estate is not the only economic sector HRL dabbles in. They have operations in industrial projects such as power, chemicals, infrastructure as well as oil and gas. Moreover, the company has worked on aviation projects as well as infrastructure, housing as well as design and environmental areas.
Because of its affiliation to FDHL and HRL, great things are expected of the Lahore Smart City project in terms of its infrastructure and overall development.
Lahore Smart City NOC Update
For a long time, there was a little uncertainty revolving around the Lahore Smart City NOC and other legal issues. Whenever there are rumors surrounding a real estate project so early into its conception, people become quite wary of placing funds into it.
However, the Lahore Smart City project has made a huge comeback, causing ripples in the Pakistani real estate market. The latest Lahore Smart City NOC update is that it has received approval from the Lahore Development Authority (LDA).
Previously the housing society had its layout plan approved by the municipal authority. This was the first signal to smart real estate investors that the real estate project would bounce back from all the speculation. Once the layout plan of a residential project is approved, not much stands in the way of it acquiring a NOC.
The Lahore Smart City project NOC was issued in Feb of 2021 essentially making the housing project safe and legal to invest in. The housing society has seen an influx of investments from domestic and international clients ever since this Lahore Smart City NOC update.
Having a NOC is crucial to establishing the legitimacy of any real estate project. A no-objection certificate is important in getting the housing society basic amenities from other municipal authorities. These facilities range from water supply to sanitation, from gas to electricity services.
Lahore Smart City Master Plan
Investors in the Pakistani real estate market have kept a close eye on the development of the Lahore Smart City project. As mentioned before, since its conception, the housing project has gained a lot of traction due to its ties with HRL and FDHL. Apart from this, what caught the eyes of many was the fact that it is a smart city. One of the first ones in Pakistan, at that.
Master plans tell us a lot about a real estate project. Not only does it provide a conceptual layout of the project but can also give investors an idea of how the management will go about developing the society. Thus, it is always a good idea to look into the master plan of any real estate venture you might be thinking of investing in.
The Lahore Smart City project master plan is quite skillfully designed. Taking a quick look at it, one will notice that it mirrors the Capital Smart City master plan in that it aims to create a highly urbanized residential complex— one that is both affordable and upholds the international standards set by smart cities around the world.
As per the Lahore Smart City master plan, residential plots will be divided into two blocks— Executive and Overseas. The plot cuttings offered in both blocks will be 5, 10, and 20 marlas. The Executive block is designed to provide serious investors residing within the country with stellar investment opportunities— you are guaranteed high returns on investments (ROIs).
As the name suggests, the Overseas Block is being developed specifically to cater to the needs of its foreign or overseas investors. The Lahore Smart City project promises to cater to the needs of these investors by adhering to strict international standards.
Apart from this, we are expecting the availability of Lahore Smart City project commercial plots for sale in the near future. These offer a fruitful investment opportunity as you can either purchase these plots at pre-launching rates and sell them at a high profit later, or you can cheaply construct shops and rent them out— earning a stable monthly income.
Lahore Smart City project is a housing society that promises its investors a vast number of facilities and judging by Capital Smart City’s trajectory, it will deliver on each and every one of these promises. What is even better is this smart city will do this while maintain a relatively affordable installment and payment plan.
That is right, the Lahore Smart City payment plan is such that it allows for investments to pour in from all kinds of income backgrounds. Much like its counterpart in Islamabad, the Lahore Smart City project allows for a 10% down payment. The remainder of the payment is divided into the confirmation payment and quarterly installments.
The housing project offers investors a wide variety of plot cuttings to choose from, and according to the Lahore Smart City payment plan, they are quite suitably priced as well. The installment and payment plan are divided between the two residential blocks— Lahore Smart City Executive Block and the Lahore Smart City Overseas Block. Find the initial prices as follows:
Lahore Smart City Executive Block— Residential Plots
Despite experiencing inflation and economic unrest, the real estate industry in Pakistan is experiencing a boom. Following the trend, Islamabad real estate sector is also contributing to Pakistan’s real estate industry growth with a notable proportion.
Where many people get stuck in deciding whether to buy a home or rent. Below, you’ll find a few factors that might help you answer the question of renting vs buying.
Higher Resale Value
The prices of houses are escalating quickly because the real estate industry is growing stronger around the world. Everyone needs a place to rest their head and thus, owning a home give you a sense of security. Owning a home, you’ll never have a fear of being evicted.
While it may be expensive to purchase a home, but a higher resale value will give the owner a good income in the long run. For us, purchasing a home wins this round of renting vs buying a living space.
Perhaps one of the biggest drawbacks of renting vs buying is that renting I only feasible until a person is earning. They cannot pay the rent if they aren’t making a decent income. Buying a house means having insurance for the future.
If you invest in purchasing a home, you’ll have a place to retire to. And if the going gets tough, you can always sell your home, getting high ROIs.
The easy payment plans for buying a house has made it easy for people to own them. The housing societies in Islamabad on installments offer great payment plans. For example, Blue World City has 4 years of easy installment plans comprising 40 monthly installments with only a 10% down payment. People who don’t own a house do not benefit from these points. This is an important factor while considering renting vs buying a home.
A Stable Source of Income
Buying a house in Pakistan means an additional source of income. Leasing out the house or renting it out can bring home income for the owners. Moreover, a house is an asset that can be sold whenever needed, and the cash in hand can be used to fulfill the requirements.
Instead, when you live on rent you just keep on paying the price for living in the house, but you cannot have a stake in its ownership. Invest in Islamabad real estate to have a source of income.
When you have your own house, you can decorate it and place things around according to your own choice. You can paint the walls of your choice; buy the decoration items and furniture and plant whatever flowers you like. Living in a home that matches your aesthetic is a big deal for some people and for that, they might feel like a home wins this renting vs buying debate.
However, when you live in a rented house you cannot make changes in the house without the owner’s permission and if you do so, you will have to face heavy fines.
No Maintenance Cost
Now, living on rent, a person doesn’t have to worry about maintenance costs or repair bills. He only will have to face the fixed monthly rents. These rents do increase but gradually, and a notice is issued to the tenants before increasing them.
Similarly, the tenant does not have to worry about the diminishing resale value of their house. Looks like renting is a better option in this aspect. If you want to argue for renting, in this renting vs buying debate, this will drive your point home.
Saving on Real Estate Taxes
Tenants pay rent or utility bills and while that may seem like an annoying expense to incur every month, tenants are exempt from paying real estate taxes. In comparison, homeowners have to pay insurance and corporate taxes.
No Paperwork
Tenants only sign the rental agreement. They do not have to indulge in complicated paperwork of buying a house or transferring a house.
Concluding, owning a house or paying rent to the owners has its pros and cons. But still, it is dependent on the lifestyle and financial conditions of a household. And as well on if the people are still employed or are retired.
Real estate is, undoubtedly, a booming business throughout the world—hey, everyone needs a place to live! Apart from needing a place to rest your head, real estate offers people a great place to invest. Real estate investment is known to be one of the more certain and sturdy investment types. If you’re just starting with your own real estate business and need strategies on how to attract real estate buyers in Pakistan, then read on.
Reach Out to Real Estate Buyers in Pakistan
Our experts at Makeen Marketing believe that the best way to reach out to your clientele is through numerous social media platforms. Not only are you going to get in touch with existing and prospective, but you can use it as a place to work on your company’s reputation and establish an online presence.
Social media is a great way to bridge the communication gap between you and your audience. Below are a couple of social media platforms every digital marketer needs to be on.
Facebook
Over the years, Facebook has evolved from being a platform you can reconnect with old classmates to a great place to connect with potential real estate buyers in Pakistan. We highly recommend you make a business account on Facebook and fill it up with useful links and information regarding your business.
There are two basic ways to advertise your properties on Facebook— free organic publications and paid publications. If you’re going along with paid publications, you must make sure that you generate optimized ads which will get you the maximum amount of engagement.
Yelp
Yelp is the holy grail of reviews and company ratings. Think about it, when you look up the products and services of a new company, the first thing you do is look up whether the firm is legit, and what previous clients have to say about it. Everyone does this on a subconscious level.
Thus, a professional, and highly experienced agent in the real estate industry knows how important it is to gain positive reviews from your clients. This can put you head and shoulders above the rest of the market competition. Additionally, many potential clients might be looking up real estate businesses to get in touch with on Yelp. Having good ratings will help you get more business.
Start a Real Estate Blog
According to HubSpot, companies that tend to publish at least 17 blogs per month tend to reach out to a bigger audience and get 3.5x more traffic on their website. Seems like an important practice, right? Despite this, many real estate businesses refuse to put up blogs on their website.
As a well-renowned marketing firm in Islamabad, we know how great an impact blogs can make in grabbing the attention of real estate buyers in Pakistan. You should write on interesting topics that your target audience can relate to— travel, home décor, as well as project-specific topics. Check out one of our highly ranked blogs down below.
Remember to optimize all the content you’re putting forth, and make sure you stick with what’s relevant to your niche.
High- Quality Videos
We’re all living a fast-paced life and simply don’t have the time to sit there and read extremely long articles for a bit of information. Perhaps the most effective way you can attract real estate buyers in Pakistan is by creating engaging video content.
The best part about a good company video is that you’re able to convey loads of information in a short amount of time. Moreover, videos don’t demand a lot of attention of the view. Instead of sitting down and actively reading, the viewer can have your video open in the background and listen while doing chores around the house. Click below for a prime example of what an engaging, informative video on real estate looks like.
Some important real estate categories to cover in your videos are introductory videos, that give a background of your work. You should work on producing testimonial videos of positive reviews by clients. This adds legitimacy to your company. Moreover, neighborhood videos are extremely crucial in showing off the surrounding of your real estate project. Real estate buyers in Pakistan pay special attention to these things.
Make Use of Google Ads
Lastly, and perhaps most importantly, is advertising your services on Google Ads. Because this isn’t a cheap feat, experts at Makeen Marketing recommend you do this last. Use the tips mentioned above to create an online presence and fly into the radar of potential clients.
There’s no doubt that advertising on Google Ads will be extremely beneficial to your company in reaching out to more real estate buyers in Pakistan. Getting a high rank on Google organically will be difficult due to high competition.
This strategy allows you to position your ad among the top 3 searches on the first page. It’ll be the first thing potential real estate buyers in Pakistan see on the SERP. Moreover, Google Ads works well for real estate agencies because it allows you to set metrics that allow you to target an audience in specific locations.
We hope this guide was helpful in giving you a working knowledge of how to attract real estate buyers in Pakistan. Makeen Marketing is an incredibly accomplished real estate consultancy firm in Islamabad and these strategies have worked wonders for our firm. If you’re looking to buy real estate anywhere in Pakistan, let us help! Click here to contact us.
Top City Islamabad Plots for sale are being purchased at very expensive rates in the current scenario. This is primarily because the project is near to the delivery phase, and the housing society promises a massive return on your investment.
Starting off in the year 2012, the project has grown into a prominent real estate housing society in Islamabad. A large number of overseas as well as local investors have exhibited trust in this project and poured in their Capital when it comes to both residential and commercial investment.
This article includes all the details about Top City Islamabad Location, Prices, Map, and much more.
Top City Islamabad Location
Build with similar infrastructures as Capital Smart City Islamabad, Top City is located near to New Islamabad International Airport, and it is considered to be a premium housing society with the best property features in town. It is specifically located at the intersection of the M1 and M2 Motorway, alongside the southern section of Kashmir Highway. Therefore, this location makes this housing project accessible for travelers coming from inside as well as outside the city.
The Islamabad Airport is almost 3 Km away from Top City Islamabad and some specific blocks such as Block F, G, and H are in more proximity to the Airport. This makes Top City location an ideal one for investment purposes and it is going to provide investors with maximum profits on their investments in the near future as well.
Top City NOC Details
Top City Islamabad has had its NOC approved by the Rawalpindi Development Authority (RDA). Therefore, it is considered to be one of the legal housing societies in the twin cities, and it is completely safe to invest in this housing project in Islamabad. Therefore, we recommend investors to look into this project as it is completely secure, and it is being considered as the future of real estate in twin cities.
The construction process is underway and Top City Islamabad is on its way towards an eco-friendly infrastructure. The management is observing all of the by-laws of electricity supply companies, and all requirements have been observed to make this a top housing society in Islamabad.
Top City Islamabad Payment Plan
Top City Islamabad is being referred to as a promising housing project with affordable payment plans available for people looking to book their plots. You can book your plots in Top City Islamabad in different Top City blocks and categories.
Top City 5 Marla plots are available in the range of 20 Lac – 45Lac.
Top City 10 Marla plots are available in the range of 50 Lac -80 Lac
1 Kanal Top City Islamabad plots are available in the range of 80 Lac – 1.5 Crore.
You can contact us anytime to book your plots or in case you require any details regarding the project.
Top City Islamabad Features
Top City-1 Islamabad has a number of exotic features that makes the project stand out among the rest in its vicinity. Here are some of the best Top City Features that are part and parcel of top city’s success story.
Water Treatment Plants
Top City-1 has placed a strong emphasis on the provision of clean water to its residents. Therefore, this housing society in Islamabad will be able to provide clean drinking water to the people through a number of water treatment plants installed throughout the housing society.
High Rise Buildings
In order to ensure vertical expansion in Pakistan, Top City management has decided to develop some of the best high-rise buildings in Islamabad. This is a chance for investors to book their apartments and shops in projects such as 5G Emporium and more. This will provide them with a massive value as the future of real estate is on a high rise.
Top City Farm Houses
As Farm Houses are considered a true sign of luxury for investors, Top City has developed some of the best Farmhouses for people looking to enjoy a peaceful lifestyle. Top City Farm Houses can provide investors with exotic and luxury options, leading towards a profitable investment choice.
Schools, Mosques, and Other Features
Top City Islamabad has worked tirelessly to develop a network of schools and mosques in order to ensure the provision of worldly as well as religious education. In addition to this, the housing society is also looking to open a University as a campus as well, and it is in talks with some of the best Higher Education Institutes in the country.
Family Parks
Top City Islamabad is working on providing residents with beautiful and lush green family parks for recreational purposes. These family parks with add to the eco-friendliness of the housing project and they will be added to the natural beauty of the project.
Benefits of Investing in Top City Islamabad
Top City Islamabad has quickly developed into an icon of real estate development in Pakistan with a large number of investors coming in. This is primarily because there are some important benefits of investing in Top City Islamabad, and you can get those benefits by investing with Makeen Marketing Pvt. Ltd.
Investing in Block A and Block B in Top City can be highly beneficial in the short run as the prices are expected to increase very quickly.
A High ROI is guaranteed when you invest in Top City Islamabad.
All facilities and amenities are available in the housing society and you can build your dream home with utmost convenience.
The location of the project is such that it provides the convenience of access to the visitors coming in from inside as well as outside the city.
Makeen Marketing is one of the top real estate agencies in Islamabad, providing you with the best real estate consultancy when it comes to your real estate needs in Pakistan. You can book your free-of-cost real estate consultancy session with our experts, and start investing in the real estate sector of Islamabad to earn maximum profits on your investment.
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